Well, it took me awhile to figure it out. And the way I figured it out was quite simple. I asked my upline. And they helped me to understand it from the prospect's point of view.

Once I did that, it became plain to see. The most important thing a prospect considers about your opportunity is "Can I do this?".

That's it. That's the single, most-important factor for a prospect signing up in your downline.

Why? Again, put yourself in your prospect's shoes. She has no selling experience. She HATES anything to do with selling. She's suspicious. She's cynical. And she's smart enough to understand that, no matter how good the compensation plan, she won't see a penny of that unless she's able to work the program.

So, what can you do to alleviate her concerns? You tell her THE 6 MOST-IMPORTANT WORDS SHE'S JUST DYING TO HEAR!

You tell her "YOU CAN DO THIS TOO BECAUSE...".

Once you make it PERSONAL to her, once you use a real life story about a person who was successful in MLM despite the exact same perceived shortcomings, your prospect becomes much more willing, not only to listen, but to believe that "Hey, I can do this too!".

So how do you convey that "real life story"? Well, the first thing you want to do is to get a little background on your prospect. Has she ever been involved in MLM before? How did it work out for her? What doesn't she like about your opportunity? Gather as much background as possible.

Now that you know a little something about her, and you know her objections too, it's time to go to work. You use real life stories about individuals who were in the same boat.

For example, I tell my prospects about a member of my MLM company, a single-mother with a high-school education who never sold anything in her life yet, in spite of the obstacles she faced, she's now earning a very good monthly income. Boy, is she ever!

And I told another prospect about the very shy man I know who was terrified of selling, yet felt extremely comfortable using our non-confrontational, non-selling method of presenting his opportunity. And he's thrilled that now HE'S the one getting the phone calls from eager prospects, rather than having to chase them down and convince them how great this opportunity is.

Your next step is to tell your prospect about yourself, your initial objections and how you overcame them.

And finally, you bring it all back to your prospect. You let her know that your upline is made up of people that had the same sort of objections, yet overcame them.

And you let your prospect know that, not only you, but your upline and their years of experience will be working with her every step of the way.

And you know what? Chances are your prospect will take you up on your offer. Because 99% of ALL prospects have the exact SAME objections! Objections like: "I hate selling." "My previous MLM sponsors were worthless." "My last MLM company never paid me." "It's too expensive." "I don't have the time."

Does this sound familiar? They're the most COMMON objections that prospects have. And since almost all successful MLM'ers started off with the exact same objections, you've got proof that your opportunity CAN work for your prospect.

Now, if you're just starting off in MLM, you're probably grumbling, "I can't tell any success stories about myself. I'm not making any money yet".

Yeah. So?

You've got an upline, don't you? You've got hundreds, if not thousands of successful people in your company, don't you? GET THEIR STORIES. Get 5 or 6 stories that would cover most objections and use these when speaking with a prospect about your opportunity.

Ask your successful upline members how THEY overcame such objections. And then use their stories!

Now don't get me wrong. A company's balance sheet, its management, the quality of their products, the awards they've won, etc., are important factors upon which to base a decision. But they're only secondary considerations to your prospect.

Remember the saying: "Facts tell but stories SELL".